Enfamil goes the extra mile to provide a global expert-recommended amount of DHA in all our formulas, 100% more* than Similac does. But every year, the 1.9 million babies drinking Similac† get less than half* the DHA we provide.
We believe the most important person in the world deserves more and should get DHA in an amount recommended by experts world-wide, regardless of the formula brand he or she is on. That's why we are calling on other formula brands like Similac to #RaiseTheDHA.
Once we gather 5,000 signatures, we'll write to other formula makers, requesting them to increase the DHA to global expert-recommended amounts.
*World Health Organization recommended amount of DHA is 0.2% - 0.36% of total fatty acids. Similac = 0.15% Vs Enfamil = 0.32% of total fatty acids.
†Internal data on number of babies who tried Similac at least once in 2018.
No data showing Enfamil's superiority to Similac in improving infant's cognitive and visual development.
No data showing Enfamil's superiority to Similac in supporting infant's brain and eye development.
**Average level of DHA in worldwide breast milk is 0.32% ± 0.22% (mean ± standard deviation of total fatty acids) based on an analysis of 65 studies of 2,474 women.
††World Health Organization (WHO) - 0.2% - 0.36% DHA of total fatty acids. The United Nations' Food and Agriculture Organization (FAO) - 0.2% - 0.36% DHA of total fatty acids.
Enfamil is the only leading brand that has a global expert-recommended amount of DHA in all our formulas. Because we believe the most important person in the world deserves it.